Digital Signage and DOOH :: AV Magazine

Sphere Super Bowl ads will cost brands up to $2m each

AV Magazine — Mon, 22 Jan 2024 13:42:35 +0000

Only two brands will appear on the Sphere's exosphere on the day of the final, which takes place in Las Vegas on 11 February, paying what is believed to be $1.5m to $2m for a 12-hour takeover.

The post Sphere Super Bowl ads will cost brands up to $2m each appeared first on AV Magazine.

Philips digital signage is sight for sore eyes at 40 opticians

AV Magazine — Thu, 11 Jan 2024 16:55:04 +0000

PPDS has provided a total of 200-plus Philips Android SoC digital signage displays and the Wave Controller cloud platform for 40 of Finnish eye-care specialist Silmäasema's high-street stores.

The post Philips digital signage is sight for sore eyes at 40 opticians appeared first on AV Magazine.

Samsung promotes Galaxy AI features on Sphere before CES

AV Magazine — Wed, 10 Jan 2024 16:46:08 +0000

Samsung teamed up with Marvel Studios’ “What If…?” for a takeover of the Exosphere exterior LED display on 8 January, ahead of the launch of new mobile AI capabilites at a Galaxy Unpacked event.

The post Samsung promotes Galaxy AI features on Sphere before CES appeared first on AV Magazine.

Digital Signage Advisor GPT launched in OpenAI’s GPT Store

Guy Campos — Wed, 10 Jan 2024 14:42:02 +0000

A Digital Signage Advisor GPT designed to be free from supplier influence has been built with OpenAI's GPT Builder tool by signagelive CEO Jason Cremins.

The post Digital Signage Advisor GPT launched in OpenAI’s GPT Store appeared first on AV Magazine.

nsign.tv and iiyama supply sustainable college digital signage

AV Magazine — Thu, 21 Dec 2023 12:35:54 +0000

Leicester College’s commitment to reducing its carbon footprint by minimising paper usage has seen it deploy iiyama screens with embedded nsign.tv software across three campuses.

The post nsign.tv and iiyama supply sustainable college digital signage appeared first on AV Magazine.

invidis to launch digital signage platform comparison tool

Guy Campos — Wed, 20 Dec 2023 10:56:12 +0000

The digital signage consultancy is to launch its Software Compass CMS benchmarking and comparison tool, which already incorporates more than two dozen platforms, at ISE 2024.

The post invidis to launch digital signage platform comparison tool appeared first on AV Magazine.

Philips displays fuel food and drink sales at 22 cinemas

AV Magazine — Wed, 13 Dec 2023 15:09:29 +0000

The 568 4K UHD digital signage and videowall displays installed at Showcase Cinemas' theatres in the US created marketing opportunities and helped increase food and beverage sales by 20%.

The post Philips displays fuel food and drink sales at 22 cinemas appeared first on AV Magazine.

Tesco quadruples digital signage network to 1,800 screens

AV Magazine — Thu, 30 Nov 2023 14:32:00 +0000

Working with Pixel Inspiration, the UK-based supermarket chain has grown its advertising network from as few as 400 screens in March and it is now present in 420 Tesco stores across the UK.

The post Tesco quadruples digital signage network to 1,800 screens appeared first on AV Magazine.

Christmas comes early with dancing show on the Sphere

AV Magazine — Wed, 29 Nov 2023 14:03:13 +0000

New York's Radio City Rockettes can be seen in the first show to feature dancing wrapping 360° around the venue's Exosphere programmable LED display.

The post Christmas comes early with dancing show on the Sphere appeared first on AV Magazine.

The benefits and pitfalls of AI adoption in digital signage

Guest Author — Wed, 29 Nov 2023 13:29:04 +0000

Generative AI opens the door to a whole new world of possibilities, from automated corporate branding and content tagging to AI-synthesised audio narration, writes David Sumner of Kinly.

The post The benefits and pitfalls of AI adoption in digital signage appeared first on AV Magazine.